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Small and medium-sized businesses (SMBs) are the backbone of the global economy, but they are increasingly becoming prime targets for cybercriminals. A firewall is your first line of defense against growing threats, including malware, ransomware, and advanced persistent threats (APTs).
This article will explore the key considerations for SMBs when selecting a firewall and the essential features that provide optimal protection.
According to Cybersecurity Ventures, cybercrime is predicted to cost the world $9.5 trillion in 2024, making it the third-largest economic force globally, after only the United States and China. This staggering figure reflects the collective costs of:
Several factors contribute to the exponential growth of cybercrime, especially in the context of the Fourth Industrial Revolution and the rise of platforms:
As businesses and services migrate online, the attack surface expands with the Fourth Industrial Revolution, driving advancements like IoT, AI, and cloud services.
The increasing reliance on digital platforms for communication, transactions, and operations presents more opportunities for cybercriminals to exploit vulnerabilities.
Cybercriminals leverage advanced technologies such as artificial intelligence, automation, and machine learning. These technologies enable attackers to execute more precise and large-scale attacks. The rise of platforms that aggregate vast amounts of user data further increases the risk of cybercrime.
Many organizations fail to implement adequate cybersecurity measures, making them easy targets. As digitalization and the platform economy continue to grow, the pace of technological change often outstrips the development and adoption of necessary security protocols.
Many SMBs mistakenly believe their smaller size makes them less of a cyberattack target. However, the reality is quite different. According to cybersecurity reports, cybercriminals increasingly target SMBs because they often lack the resources and expertise to defend against sophisticated attacks.
Firewalls play a vital role in securing SMB networks by:
A strong firewall is an initial barrier, protecting internal systems from outside threats and safeguarding data, intellectual property, and customer information.
Before I discuss choosing the right firewall brand, I should mention that most firewall manufacturers use the same operating system, algorithms, and detection methods across all their products or models.
The differences between models relate to bandwidth and performance, the number of concurrent connections, and hardware.
For example, you can see three categories on the Fortinet Fortigate firewall website: entry-level, mid-range, and high-end.
I mention this because you can save money by selecting the right model. When selecting a firewall for your business, SMBs should prioritize the following factors:
SMBs often lack dedicated IT staff, so ease of management is crucial. A firewall with a user-friendly interface and simplified configuration tools can save time and reduce the chances of errors.
Centralized management options that allow administrators to configure multiple firewalls across branches from a single console can make it easier to enforce security policies.
Firewalls must handle both current and future demands. They should secure your network and provide sufficient throughput to manage the bandwidth required by SMBs.
Performance becomes critical as businesses grow and rely on cloud services, video conferencing, and file sharing.
Before selecting a firewall, you should have enough information about your network. To do so, you should monitor your network for the following parameters:
By carefully measuring these factors before selecting and ordering a firewall, SMBs can ensure they choose a solution that meets their current needs and scales effectively for future growth.
IMPORTANT: Review firewall datasheets carefully. Published performance numbers are often ideal-scenario metrics. Real-world performance, especially with all security features enabled, is typically lower than the datasheet specifications.
SMBs often operate with tight budgets. While premium firewalls offer advanced features, affordable solutions can provide robust protection for smaller businesses. Consider initial and long-term operational expenses, including support and licensing fees.
SMBs typically don’t have the luxury of 24/7 in-house IT teams. Look for firewalls with reliable vendor support and regular software updates to address emerging security threats.
Access to detailed documentation and technical resources can significantly improve an SMB's ability to utilize and maintain its firewall.
Choosing a firewall that integrates seamlessly with other products from the same vendor can provide significant benefits for SMBs.
Integration ensures smooth interoperability, reduces complexity and enables centralized management of various security solutions.
For example:
In 2025, several firewall solutions will provide excellent value for SMBs. Here are some of the best options:
Palo Alto’s firewalls are known for their granular control over traffic and applications. The PA-400 series provides SMBs with advanced threat protection, perfect for companies with higher security requirements.
Fortinet’s FortiGate series offers comprehensive security features, including deep packet inspection, VPN support, and intrusion prevention. These firewalls are designed for businesses looking for robust protection with a simple interface.
Cisco Firepower 1010 offers enterprise-level security at a suitable price for SMBs. It’s ideal for businesses that need high-end protection with real-time threat intelligence.
Sophos XGS 87 is a powerful yet affordable firewall that combines network protection and endpoint security. It’s ideal for SMBs looking for a complete cybersecurity solution.
WatchGuard’s Firebox T40 is excellent for SMBs due to its reliable security and high-speed performance. It’s a cost-effective solution that offers a wide range of features.
Refer to Gartner's Magic Quadrant for Network Firewalls for more information about which brands are market leaders.
Need expert help with your network security? Our certified team provides:
Don't have in-house cybersecurity experts? No problem. Please feel free to contact us. Our professional team aims to be with you at every stage. We can offer everything you need, from scratch to advanced level.
Choosing the proper firewall is one of the most critical decisions an SMB can make when securing its network. With cyber threats constantly evolving, SMBs must invest in firewalls that offer comprehensive protection, ease of management, and scalability.
The firewalls mentioned above, Palo Alto Series, Fortinet FortiGate, Cisco Firepower Sophos XGS, and WatchGuard Firebox, are excellent for SMBs in 2025. Each solution balances security features, performance, and affordability, making it suitable for businesses of all sizes.
Remember General Patton's wisdom: "Do not try to make circumstances fit your plans. Make plans that fit the circumstances." This means: